About Me

Designer, developer, and director with over a decade of experience crafting meaningful brand experiences and designing impactful products in edTech, eCommerce, and marketing.

Portrait

My Approach

Curious discovery. Intentional design. Lasting results.

I believe in the power of design to solve complex problems by creating emotional connections through informed decision making. Every project is an opportunity to blend creative execution with strategic thinking, like bringing the right people to the table at the right time. I work closely with cross-functional teams and stakeholders to ensure ideas are not only well-designed, but well-aligned, built to scale, and ready to make an impact.

Background

Self-taught from an early age, I studied photography and digital media at college. Since then, I’ve led UX and product design across startups, nonprofits, and universities. My work focuses on bringing bold ideas to life through thoughtful, scalable, user-centered solutions.

UX/UI Design & Product Strategy

Defining goals, mapping user flows, and aligning design with business objectives.

Design Systems & Accessibility

Building scalable, inclusive systems for consistent and sustainable growth.

Creative Direction & Branding

Guiding design vision, managing cross-functional teams, and shaping cohesive experiences.

Research, Testing, & Insights

User interviews, testing, and analysis that drive informed design decisions.

Visual Storytelling & Photography

Applying principles of composition and emotion to enhance digital experiences.

Technical Leadership & Engineering

Bringing designs to life with clean, accessible code and modern frameworks.

Experience

2024 - Present

Principal UX Designer & Architect

Institute of Management Accountants (IMA)

2022 - 2024

Lead Product Designer

Southern New Hampshire University (SNHU)

2019 - 2022

Webmaster

Butte-Glenn Community College District

2015-2018

Director of Design & Development

OmniMeta / Sochule Inc.

2012-2015

Senior UI/UX Designer & Developer

White Rabbit Group

Select Clients

MLB
WB
Adidas
LA Gear